Vietnam has seen a remarkable surge in international visitor arrivals, surpassing pre-epidemic levels in the first quarter of 2024. March alone witnessed a staggering influx of nearly 1.6 million international visitors, marking a historic high for the first three months of the year. The trend is indicative of a robust upward trajectory, with visitor numbers consistently on the rise.
In this impressive surge, Korea retains its position as the leading sending market, contributing 1.2 million arrivals, comprising 26.6% of the total. Following closely is China with 890,000 visits, accounting for 19%, while Taiwan (China) and the US trail behind with 300,000 and 232,000 visitors respectively.
Notably, markets such as Japan, Belgium, France, Italy, Spain, Indonesia, Singapore, and Thailand have exhibited remarkable growth rates ranging from 20% to over 50% compared to February. Moreover, markets benefiting from unilateral visa exemption policies have witnessed robust expansion.
The top 10 international markets for Vietnam in the first quarter of 2024 include Japan, Malaysia, Australia, Thailand, India, and Cambodia, reflecting a diverse and widespread appeal.
Overall, the total number of international visitors to Vietnam in the first quarter of 2024 has exceeded pre-pandemic figures from 2019. Noteworthy increases include Australia with a 120% surge, while Asia, America, and Europe have rebounded impressively, reaching 104%, 103%, and 97% respectively.
Specifically, the Chinese market has shown a remarkable recovery, reaching 69% of pre-pandemic levels. Other standout performers include India with over 300% growth, Cambodia with a 335% surge, and Indonesia and Singapore with growth rates of 188% and 122% respectively. Europe also showcases strong recovery, with Spain, Germany, and England reaching 123%, 108%, and 102% respectively. Additionally, the US and Australia markets have exceeded 2019 levels by 106% and 122% respectively, underscoring Vietnam’s increasing allure as a preferred destination.