Google has recently unveiled its Google Year In Search 2024, highlighting trending topics among Vietnamese users. Remarkably, 8 out of the top 10 most-searched travel destinations for 2024 are domestic locations.
Hoi An is in the top 10 most searched travel keywords by Vietnamese people on Google in 2024. Photo: Pham Thang.
Released on December 13, the Google Year In Search 2024 report features seven main categories: “Top Trending Searches,” “AI Tools,” “Movies,” “Travel,” “Concerts,” “Skills,” and “How-to Guides .” This annual list reflects the topics and information most sought after by Vietnamese users throughout the year.
In the Travel category, the top 10 keywords include Malaysia, Vinh Hy, Hoi An, Con Son Can Tho, Gia Lai, Europe, Da Lat, Thuy Chau Tourist Area, Da Nang, and Vietnam.
Google observed that the prominence of eight domestic travel destinations in the Travel category demonstrates a growing interest in exploring local attractions. This trend signifies a positive shift, highlighting the potential growth and development of Vietnam’s tourism industry.
Spectacular sunrise at Hang Rai, Vinh Hy Bay. Photo: Son Nguyen.
Most of the destinations searched by Vietnamese travelers feature unique natural landscapes and exciting experiences. For instance, Vinh Hy—one of Vietnam’s four most beautiful bays—is located in Vinh Hai Commune, Ninh Hai District, Ninh Thuan Province. This stunning spot offers breathtaking views, with the bay surrounded by the majestic Nui Chua National Park, clear waters, and abundant seafood.
Popular destinations well-loved by both domestic and international tourists, such as Hoi An, Da Lat, and Da Nang, also made it onto the list.
Ranked fourth is Con Son Can Tho, a community-based tourism site on a small islet in the Hau River, linking Can Tho and Vinh Long provinces. Visitors here can enjoy activities such as fruit picking at local orchards, sampling traditional Vietnamese cakes, and watching unique fish-jumping shows.
For international travel, “Malaysia tourism” and “Europe tourism” were the two keywords that made it onto the list, ranking in the top and sixth spots, respectively.
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