At the 2023 Ho Chi Minh City International Tourism Fair, hundreds of international travel agencies are expected to participate. It is estimated that around 6,000 business meetings aimed at fostering connections within the tourism industry will take place.
On the afternoon of August 15th, the Ho Chi Minh City Department of Tourism held a press conference about the 17th edition of the Ho Chi Minh City International Tourism Fair in 2023 (ITE HCMC 2023).
This event serves as a significant platform for promoting the image of the country, Vietnamese people, and Ho Chi Minh City to both domestic and international tourists. Additionally, it provides an opportunity for travel and tourism businesses to establish better supply-demand relationships within the industry.
According to the organizers, this year’s event boasts double the exhibition space and number of booths compared to 2022. As of the present time, ITE HCMC 2023 has registered over 400 participants and brands, including more than 370 domestic entities and 30 international ones.
The organizers have also selected and invited over 150 international buyers from more than 31 countries and territories, such as the United States, Australia, New Zealand, China, South Korea, Taiwan (China), Singapore, Thailand, and Gulf countries (Kuwait, UAE, Qatar, Saudi Arabia) to attend. This trade fair thus offers a platform for international travel businesses to expand their market reach, bring tourists to Vietnam, and seek travel partners within Vietnam and the region. An estimated 6,000 B2B (business-to-business) trade meetings between buyers and exhibition participants are expected to take place.
